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Africa Sky Cinema was established by Silver Stone Marketing, to reach people with good family- and faith-based films by showing these movies on the biggest mobile screens in Africa. Silver Stone Marketing was appointed by Tru Jam Productions, the Sole Agent for AIRSCREEN in Africa, as the exclusive agent for AIRSCREEN in South Africa. With the easy setup of these screens, you can have a whole Cinema set up within 1 hour anywhere you like, from the beach to the desert. With Africa Sky Cinema we can take good, family-based movies to the people. We need to start getting the “FAMILY” together again. We believe this medium can bring families together again! All we need is an open sports field, parking area, stadium etc. People can bring their own picnic baskets, blankets and camping chairs and enjoy a FAMILY NIGHT under one of the most spectacularly painted ceilings you will ever see, the African sky.

We also want to show good family based movies, like Golden Oldies, children’s animations and faith/family movies. Companies have the opportunity to do on-screen advertising of their products and services, before or after the show and during intervals, on the AIRSCREENS.

 
     
 

Our Vision:
Our vision is to bring back family time, to plant the seeds of family through a new and exciting media, and to have a positive input into families’ lives.

Currently we have three screens available for the South African market: two measure 5m (wide) by 3m (high), which we refer to as the small screen. The third measures 20m (wide) by 10m (high), which we refer to as the big screen. This 20m screen is the biggest available in Africa.

Airscreen:
Our screens have two main components: a heavy-duty, black PVC framework and a white projection screen surface attached to it via bungee cables. The AIRSCREEN is a German-manufactured and imported world-class product and is currently used widely all over Europe, the USA and Asia. We introduced it to Africa 4 years ago in Botswana, Zimbabwe, Namibia and now South Africa for the last 8 months.

The screen is erected (like a jumping castle) by air that is blown into the main frame by a special low-noise and energy saving air-blower. This blower is the only electrical component of this screen and it also uses a normal household electrical connection. A complete inflation and setup takes anything between 30 min. to one hour, depending on the size of the screen.
Drive-ins are also a good way to reach people, and we use wide, open spaces for these types of events.




 
     
 

The screen's stability is made possible by anchoring it to the ground with eight ropes tied to each top and bottom corner of the main frame. This anchoring system is supported by four anchoring weights. Each of the four weights are positioned adjacent to each corner of the screen - two at the front and two at the back. Such weights, depending on the size of the AIRSCREEN, weigh from 20-50kg each for small screens and 1 ton each for the big screen. We have our own weights for the small screen and we usually hire 1 ton water containers for the big screen. A vehicle can also be used to replace the 1 ton water containers.

The AIRSCREEN is an all-weather product which can stand firm in cold and rainy environments; it can safely withstand windy conditions measuring up to 5 on the Beaufort scale.
At this stage, daytime projection is not available. Suitable projection times are from 18h30 during winter and 19h00 during summer. For indoor setups it could be any time of the day, provided there is an interior darkness of at least 70%.

 
     
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